Strategic Internet Marketing: Web Site and Internet Marketing Strategies by Brulant

Online/Internet Marketing Strategies

There are so many online marketing opportunities and options to consider today including email marketing, organic search, pay-per-click, viral marketing, etc. You need a partner who can help you navigate through what makes the most sense for you and your business. This includes not only helping you understand what marketing strategies you should consider, but also how to execute these programs and in what combination, prioritization and sequencing.

“

it's all about relevance to your customer needs, prioritization, sequencing and timing

- Paul, Acquisition Marketing

How our internet marketing strategies add value...

development of business needs
marketing plan development
review of marketing strategies
program development
tool/solution review and selection
implementation and execution of all programs/strategies
program measurement and adjustments

Our consultants are tasked with taking your business objectives and crafting highly customized marketing programs that take advantage of all of the latest and greatest tools and strategies. These considerations include everything from specific marketing campaigns to selecting the right technologies to support your efforts. We work closely with and collaborate with all of our strategic partners (Exact Target, WebTrends, Coremetrics, Endeca, IBM, Microsoft, etc.) to produce a seamless customer facing message.

Where Brulant excels is applying our deep industry knowledge towards developing strategies that we know will drive the results you are looking for. Some considerations include when and how to engage search marketing, usability testing around conversion issues, when to upgrade technologies, change technology platforms, consider user generated content, etc. And, of course, measuring and adjusting every step of the way.

Core Capabilities